Kenny Malone

Kenny Malone hails from Meadville, PA where the zipper was invented, where Clark Gableâââââ

4:23pm

Thu October 3, 2013
Religion

2 By 2 and 2x4s: The Building Of Noah's Arks

Originally published on Fri October 4, 2013 10:38 am

Carolina and Reniel Peralta of the Hidden Ark in March, before the county government made them tear down the ark. The ark was deconstructed in June, but the concrete elephant still stands.
Kenny Malone WLRN

There are just about 30 days — and 30 nights — left in South Florida's rainy season. That will not deter a monumental building task being attempted by a group of people near Miami.

The Hidden Ark project was originally planned for a 5-acre spot just outside Hialeah, Fla., not far from the Everglades. In the spring, builders worked to create a one-tenth of a full-scale Noah's ark — imagine a 150-foot-long bathtub made of wood.

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4:04pm

Tue September 3, 2013
Business

Spirit Airlines Sees Business Take Off With Raunchy Ads

Originally published on Tue September 10, 2013 4:22 pm

Spirit Airlines has gotten notice — and criticism — for its racy ads.
Courtesy of Spirit Airlines

South Florida-based Spirit Airlines is known for being cheap. It boasts "ultralow" base fares and then charges for items such as carry-on luggage or printing out your boarding pass at the airport.

That thrift carries over to Spirit's advertising. Even compared with other low-cost airlines, Spirit spends almost nothing on ads. And yet the company makes a surprising splash with its campaigns. A visit to Spirit headquarters reveals the secrets of its marketing.

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