Not even Superstorm Sandy could keep the mermaids from coming back to Brooklyn.
The Mermaid Parade is a nautically themed and occasionally naughty parade that draws close to a million people to Coney Island, in the New York City borough of Brooklyn, each June. Sandy nearly drowned the organization that hosts the parade, but supporters donated more than $100,000 to get the parade back on its fins this year.
This spring, readers of The Orange County Register in Southern California started seeing much more coverage of local universities. What they probably did not know is that the stories are paid for by the schools. Depending on whom you ask, it is either a smart way to bring in revenue, or a serious breach of journalism ethics.